Six Flags Crew Incentive Program
Terms & Conditions

Program Overview: Participants may earn Points while they are actively employed at the Park (defined below). Except where a Participant is terminated for cause, Participants (regardless of whether they are no longer active employees) will have the opportunity to redeem earned Points for Rewards for two (2) weeks after their last day or no later than through November 17, 2024.


1. Eligibility: Six Flags Crew Incentive Program (the “Program”) is open only to employees of participating Six Flags "Parks” [See list of eligible Parks below in Appendix A (“Appendix A”)] who:

  1. work at stands/stores within the Park that sell Coca-Cola beverages;
  2. are legal residents of the 50 United States and D.C., and
  3. while employed, are deemed in good standing by the applicable Park (herein “Participants”).

The Program is subject to all applicable federal, state, and local laws and regulations and is void where prohibited.


2. Sponsor: The Coca-Cola Company, One Coca-Cola Plaza, Atlanta, GA 30313. Administrator: ENT Marketing Inc.,160 Greentree Drive, Suite 101, Dover, DE 19904.


3. Timing: The Program begins on April 29, 2024 at 12:00 a.m. Eastern Time ("ET"), ends on November 3, 2024 at 11:59 p.m. ET (the "Program Period"). Points will be awarded/earned based on Weekly Periods and Monthly Periods (defined below):

  • There are 27 “Weekly Periods” during the Program Period; Each Weekly Period starts on Monday at Park opening and ends on Sunday at Park close.
  • There are eight (8) “Monthly Periods”, the first Monthly Period starts April 29, 2024 and ends on April 30, 2024. The last Monthly Period starts November 1, 2024 and ends November 3, 2024. All the remaining Monthly Periods coincide with the six (6) calendar months remaining during the Program Period.

Administrator’s servers are the official time-keeping devices for the Program.


4. Agreement to Terms & Conditions: Participation in this Program constitutes Participant’s full and unconditional agreement to these Terms & Conditions and Sponsor’s and Administrator’s decisions, which are final and binding in all matters related to this Program. Receiving Points is contingent upon fulfilling all requirements set forth herein.


5. Program Registration:

A. Register/Create an Account: Participants must visit (“Program Website”) and complete the online registration form, including their full name, Park information, email address, and at their option, a mobile phone number, and agree to these Terms & Conditions. By completing the registration form, Participant has created a rewards account (“Rewards Account”) and will be opted in to earn and receive “Points” that may be redeemed for Rewards (defined below in Section 7) based on their personal performance and their Park’s food & beverage sales performance in Park locations that sell Coca-Cola beverages.


Participant must abide by the following code of conduct to remain in the Program:

Participants SHOULD: Follow all previous sales and service training received from their employer.

Participants SHOULD NOT: Encourage or obtain the purchase of any food or beverages by any fraudulent or inappropriate means, including, without limitation, offering prizes or other inducements to guests, including any of the following:


  1. Overly pressuring or forcing a guest into purchasing any food or beverage;
  2. Conditioning regular or satisfactory service to a guest upon purchasing any food or beverage; and
  3. Inducing a guest to purchase a food or beverage by providing unauthorized discounts or complimentary items. 

Sponsor may disqualify any Park that has encouraged its eligible Food and Beverage employees to obtain food and beverage sales in violation of these Terms. Six Flags Entertainment Corporation may disqualify any Participant from receiving Rewards if it finds that the Participant has obtained food and beverage sales in violation of these Terms.

B. Participant’s Personal Information: To learn how Sponsor will use the personal information collected in connection with the Rewards Account and/or this Program, see


C. Sponsor’s Communications: By registering, Participants will have the option to agree to receive messaging about the Program either by email messaging to the email address associated with Participant’s Account or by text from (845) 409-8548 to their mobile number if they consent to receive text updates. Participants will receive 2-3 email or text updates each month plus additional messages based on Points awarded or when you redeem Points for Rewards. Text messages will be sent from an automated system. Message and data rates may apply as it relates to receipt of text messages. To opt-out of text messages, go to your Account Settings on and deselect Notify by Text. Consent is not required to buy goods and services. Receipt of text messages is subject to the following privacy policy


D. Participant’s Account: Participant is responsible for maintaining the confidentiality of and for restricting access to the Reward Account. Participants agree to accept responsibility for all activities that occur within their Rewards Account. Without limiting any other remedies, Sponsor may suspend or terminate a Participant’s Rewards Account, or deem a Participant ineligible if Sponsor suspects that a Participant has engaged in fraudulent activity or any action that violates the intent of the Program Terms and Conditions in connection with the Program. Any failure to abide by these Terms & Conditions or any policies or procedures implemented by Sponsor, any conduct detrimental to Sponsor, or any misrepresentation in connection with the Program may result in the termination of participation in the Program, forfeiture of Reward Points accrued to date, and any rights or remedies available to Sponsor in law or equity.


E. Termination of All Accounts: All Participant Rewards Accounts, as well as the personal information associated with each Rewards Account will be permanently deactivated after November 17, 2024. In addition, Participant may request that their Rewards Account is deactivated at any time for any reason and they will no longer be participating in this Program.


6. How to Receive Points: There are four (4) ways to earn or receive Points as set forth below.

  1. Participant Registration: Upon completion of registration at the Program Website (described above in Section 5), Participant will receive 3,000 Points.
  2. Weekly Check-In: Participant may log-in to the Program Website to check-in at least one (1) time during each Weekly Period. By completing this task, Participant will receive 500 Points.
  3. Star Performer: During each Monthly Period, field agents or the Park’s Food & Beverage Manager (“Park Personnel”) will award two (2) Participants with 3,000 Points, in their sole discretion based on the following: These awards will be given at any point during the Monthly Period based on observation of strong performance including demonstration of positive attitude, friendly customer service and communication of upgrade options to Park customers. A Participant may only receive the Star Performer Points one (1) time during the Program.
  4. Weekly Sales Contest: Each Park will receive weekly food and beverage sales targets from Six Flags Entertainment Corporation based on their historical performance. After each Weekly Period, Sponsor will award 2,000 Points to each active Participant enrolled as of the end of the applicable Weekly Period from each of the three (3) Parks who have achieved the highest ranking of their food and beverage sales against their food and beverage sales target.

Points will be deposited in each Participant’s account within three (3) business days of each of the above actions or determinations. All decisions of Sponsor, Park Personnel and Six Flags are final on all matters relating to the Program, awarding of Points and determination of Point recipients.


7. Points and Rewards: Value, Expiration, Forfeiture of Points & Redemption of Points for Rewards:

A. Points do not constitute property, do not entitle Participant to a vested right or interest and have no cash value. As such, Points are not redeemable for cash, transferable or assignable for any reason. The sale or transfer of Points is strictly prohibited.

B. Except for Participants who have been disqualified from this Program or are terminated, Points may be redeemed for Rewards by any Participant for two (2) weeks after their final day of employment but no later than November 17, 2024 at which point the Rewards Account will be closed. Any Points remaining in a Participant’s Rewards Account once it is closed, will be forfeited without compensation.

C. Points accrued may be redeemed immediately for gift cards of different denominations (“Rewards”) by visiting Rewards are non-transferable, and no substitution will be made except as provided herein at the Sponsor’s sole discretion. Sponsor does not guarantee an unlimited supply of all Rewards. The following describes the number of Points required to redeem for gift cards (fulfilled as a digital code). NOTE: If you have fewer than 2000 Points in your account, they may not be redeemed for any Reward.


Number of Points

Gift Card Reward Redemption


$5 Sponsor-specified Gift Card


$15 Sponsor-specified Gift Card


$40 Sponsor-specified Gift Card


Terms and conditions and restrictions of each gift card apply

8. Taxes: Rewards may be taxable. Participants are responsible for the payment of all taxes which may result from participation in the Program.

9. Release: By participation in this Program, each Participant agrees to release and hold harmless the Sponsor, Six Flags Entertainment Corporation, ENT Marketing (“Administrator”), Don Jagoda Associates, Inc., and their respective parent companies, subsidiaries, affiliates, suppliers, distributors, advertising/promotion agencies, and Reward suppliers, and each of their respective parent companies and each such company’s officers, directors, employees and agents (collectively, the “Released Parties”) from and against any claim or cause of action, including, but not limited to, personal injury, death, or damage to or loss of property, arising out of participation in the Program or receipt or use or misuse of any Points/Reward.

10. Publicity Participation in this Program shall constitute and signify Participant’s agreement and consent that Sponsor, Six Flags Entertainment Corporation or their designees may use the Participant’s name, city, state, likeness, photo, and/or Reward information in connection with the Program for promotional, advertising or other purposes within Participant’s Park, without limitation and without further payment, notification, permission or other consideration, except where prohibited by law.

11. General Conditions: Sponsor reserves the right to cancel, suspend, and/or modify the Program if any fraud, technical failures, human error, any other factor impairs the integrity or proper functioning of the Program, or any event or cause beyond Sponsor’s control (e.g. events such as natural calamities, national emergencies, wide spread illnesses, declarations of war, acts of God, acts of terrorism) interferes with any aspect of the Program, including but not limited to fulfillment of the Rewards, as determined by Sponsor in its sole discretion. If terminated, Sponsor will award all Rewards that have been accumulated up to time of such action as outlined above. Sponsor may also modify the Rewards offered. In addition, Sponsor reserves the right to disqualify any individual it finds to be tampering with the fulfillment process or the operation of the Program or to be acting in violation of the Terms & Conditions of this or any other promotion or in an unsportsmanlike or disruptive manner and void all associated Points. Any attempt by any person to deliberately undermine the legitimate operation of the Program may be a violation of criminal and civil law, and should such an attempt be made, Sponsor reserves the right to seek damages and other remedies (including attorneys’ fees) from any such person to the fullest extent permitted by law. Sponsor’s failure to enforce any term of these Terms & Conditions shall not constitute a waiver of that provision.

12. Limitations of Liability: Released Parties are not responsible for: (1) any incorrect or inaccurate information, whether caused by Participant, printing, typographical or other errors or by any of the equipment or programming associated with or utilized in the Program; (2) technical failures of any kind, including, but not limited to malfunctions, interruptions, or disconnections in phone lines or network hardware or software; (3) unauthorized human intervention in any part of the fulfillment process or the Program; (4) printing, typographical, technical, computer, network or human error which may occur in the administration of the Program, the uploading, processing, or determination of Rewards recipients, the announcement of the Rewards or in any Program-related materials; (5) late, lost, undeliverable, damaged or stolen mail; or (6) any injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from Participant’s participation in the Program or receipt or use or misuse of any Reward. Released Parties are not responsible for misdirected or undeliverable entries or for any technical problems, malfunctions of computer systems, servers, providers, hardware/software, lost or unavailable network connections or failed, incomplete, garbled, or delayed computer transmission or any combination thereof. Released Parties are not responsible for any unauthorized third-party use of any entries.

13. Disputes: Participant agrees that: (a) he/she releases and will defend, indemnify and hold harmless the Released Promotion Parties from and all any and all claims (“Claims”); (b) Claims arising out of or connected with this Program, or any Reward awarded shall be resolved individually, without resort to any form of class action, and solely and exclusively in a federal or state court located in Atlanta, GA; (c) Participant submits to sole and exclusive personal jurisdiction to said courts in the State of Georgia for any such dispute and irrevocably waives any and all rights to object to such jurisdiction; (d) any and all Claims, judgments, and awards shall be limited to actual damages of no more than $100, including costs associated with entering this Program, but in no event attorneys' fees; and (e) under no circumstances will Participant be permitted to obtain awards for and Participant hereby waives all rights to claim punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. SOME JURISDICTIONS DO NOT ALLOW THE LIMITATION OR EXCLUSION OF LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES, SO THE ABOVE MAY NOT APPLY TO YOU. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of Participants or the Released Promotion Parties in connection with this Program shall be governed by, and construed in accordance with, the laws of the State of Georgia, without giving effect to any choice of law or conflict of law rules of provisions (whether of the State of Georgia, the United States, or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Georgia.


Appendix A: Participating Parks


Park Address

Dry Parks



Six Flags America 

13710 Central Ave

Upper Marlboro, MD 20774

Six Flags Discovery Kingdom 

1001 Fairgrounds Drive

Vallejo, CA 94589-4006

Six Flags Fiesta Texas

17000 IH 10 West

San Antonio, TX 78257

Six Flags Frontier City

11501 N I. 35 Service Rd.

Oklahoma City, OK 73131

Six Flags Great Adventure 

1 Six Flags Blvd

Jackson, NJ 08527

Six Flags Great America 

542 N Route 21

Gurnee, IL 60031-5909

Six Flags Magic Mountain 

26101 Magic Mountain Parkway

Valencia, CA 91355

Six Flags New England

1623 Main St. 

Agawam, MA 01001

Six Flags Over Georgia

275 Riverside Pkwy

Austell, GA 30168

Six Flags Over Texas 

2201 Road To Six Flags

Arlington, TX 76011

Six Flags St. Louis

4900 Six Flags Road

Eureka, MO 63025

The Great Escape 

1172 Route 9

Queensbury, NY 12804

Water Parks



Hurricane Harbor Arlington

1800 East Lamar Blvd.

Arlington, TX 76006

Hurricane Harbor Concord

1950 Waterworld Parkway

Concord, CA 94520

Hurricane Harbor Splashtown

21300 IH. 45 North

Spring, TX 77373

Hurricane Harbor OKC

3908 W. Reno

Oklahoma City, OK 73107

Hurricane Harbor Phoenix 

4243 W Pinnacle Peak Rd

Glendale, AZ 85310

Hurricane Harbor Rockford

7820 Cherryvale N Blvd,

Cherry Valley, IL 61016

Six Flags White Water 

250 N. Cobb Parkway

Marietta, GA 30062